http://txmadman.wordpress.com/2008/08/22/interactive-copywriting-icopywriting/ Just another WordPress.com weblog Sun, 30 Nov 2008 04:17:36 +0000 http://wordpress.com/ hourly 1 http://txmadman.wordpress.com/2008/08/22/interactive-copywriting-icopywriting/#comment-6 Monica Yoo Fri, 22 Aug 2008 16:36:03 +0000 http://txmadman.wordpress.com/?p=20#comment-6 I couldn't agree more with your post! There's definitely a great need for interactive writers, and as you had mentioned, most ad agencies aren't ready or willing to adapt to this new kind of writing approach...at least not yet. Yes, all this interactive stuff is new, but the push it has in marketing is momentous, especially with the many "spheres" in existence on the interwebz nowadays (i.e., Twittersphere, blogspheres, etc). "iCopywriters" are unique and tremendously valuable in brand management and the distinction and acknowledgment for their versatile skills is definitely called for! I couldn’t agree more with your post! There’s definitely a great need for interactive writers, and as you had mentioned, most ad agencies aren’t ready or willing to adapt to this new kind of writing approach…at least not yet. Yes, all this interactive stuff is new, but the push it has in marketing is momentous, especially with the many “spheres” in existence on the interwebz nowadays (i.e., Twittersphere, blogspheres, etc). “iCopywriters” are unique and tremendously valuable in brand management and the distinction and acknowledgment for their versatile skills is definitely called for!

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